VAT rate change
With effect from 1 December the VAT (Value Added Tax) rate changes from 17.5% to 15% for 13 months.
All prices shown on this website have been altered to reflect this change and are clearly shown throughout the site. Item prices that were correct prior to the VAT rate change are shown at the foot of each page for information purposes only.
Please note that VAT is not levied on books, children’s clothing and certain other merchandise and services. There is therefore no price alteration on these items.
The revised rate of VAT equates to a 2.1% price reduction of every taxable item.
Example:
| T-Shirt (old price) |
£9.99 (including 17.5% VAT) |
| VAT component @ 17.5% |
£1.49 |
| T-Shirt price without VAT |
£8.50 |
| New VAT rate @ 15% |
£1.28 |
| T-Shirt (new price) |
£9.78 |
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Price reduction is 2.1%
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