Title: The flower market by tube
Artist: Kay Gallwey
Published by: London Underground Ltd
Size: 505mm x 760mm (20 x 30 inches)
Columbia Road in East London is home to a particularly popular London institution. The famous flower market is held every Sunday morning in Columbia Road and surrounding streets. London Underground commissioned Kay Gallwey to capture the energy, colour and crowds of this weekly event. The poster was so effective at the time of issue that local traders asked London Transport for the campaign to be withdrawn as additional crowds made the market unmanageable.