Bicyclism - the art of wheeling, by Austin Cooper, 1928

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This stylish poster designed by Austin Cooper features a dapper cyclist on a Penny-farthing which was the first machine ever to be called a bicycle and was popular in the late Victorian era. The poster is promoting the Science Museum, the nearest Underground Station being South Kensington and it was published by the Underground Electric Railway Company in 1928. Austin Cooper designed posters for the Underground Group and London Transport between 1922 and 1944. Born in Souris, Manitoba, Canada, Austin Cooper was sent to Europe as a six-year-old child and studied at the Cardiff School of Art from the age of thirteen, before winning a scholarship to the Allan-Frazer Art College, Arbroath (1906-10). In 1910 he attended evening classes at the City and Guilds School. He returned to Canada and began a career as a commercial artist in Montreal, before serving in the army during World War One. Settling in London in 1922, he received the first of many poster commissions from London Underground, becoming one of England's top poster designers.
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